TECH - No more stupid scam ads: firm replaces junky banners with branded content

People are fed up with obnoxious internet ads that promise "weird tricks" for flat bellies. These ads, which deliver no value to publishers or consumers, have led some to declare that it's time to do away with the banner ad format altogether. Others call for a less radical solution and say the problem is not the ad format but the content. OneSpot is in the latter camp. The Texas-based ad firm, which has clients like Dell and Home Depot, believes ...
http://gigaom.feedsportal.com/c/34996/f/646446/s/2642273b/l/